Japanese restaurant chain goes m-commerce!
Komegashi is a Japanese chain restaurant based out of Jersey City. As they noticed that their customers would often stop by their restaurants to order food while commuting back home, they believe the mobile app would make food ordering even simpler for these commuters turned customers.
By tapping into the flexibility of the MobyView platform, Komegashi could put its entire menu on the app and its patrons could then order right from the mobile app: the perfect click and collect capability for New Jersey City commuters.
Customers are also encouraged to order frequently from the app by making available a loyalty program.
Making food ordering easy
Extends the Komegashi revenue model by offering a sales channel through mobile.
Increase the takeaway food portion of the business.
Bring the New Jersey City commuters into ordering on their way home.
Build loyalty around the Komegashi brand name.